shouldiselfhost?they tell you if you can — we tell you if you should
THE DECISION LAYER FOR SELF-HOSTING100 APPS UNDER COVERAGEPROTOCOL v1NO VENDOR HAS EVER PAID FOR A RATING
§
MARKETING-CONTENT
Kit logo

Should I self-host Kit?

$39/mo · Creator · alternative: Keila
RATING
YES
OUTLOOK
NOT ASSIGNED
RATIONALE

Kit (ConvertKit) at $39/mo for 1k subscribers is the classic listmonk win: campaigns, sequences and segmentation from a two-container setup verified on this scoreboard, plus an SES account measured in cents.

WHAT YOU LOSE
01

Kit's creator-network recommendations engine

02

Landing pages and commerce come from elsewhere in your stack

WHAT YOU'RE PAYING FOR

email campaigns · subscriber segmentation · automation sequences · landing forms

Self-Hosting Facts
1 app per panel · Kit
Assumes 1 seat on 1 always-on box you already run
Amount per month% of sub *
Subscription$39.00
VPS share0.501%
Storage + backup0.000%
Your hours · 30 min @ $2010.0026%
Self-hosted all-in10.5027%
Effective markup3.7×
Setup · 40 min measured$13.33 once
Break-even0.5 months
VERDICT
YES
OUTLOOK
NOT ASSIGNED

* Percent of the subscription price. Your time is priced at the slider's rate — $0/h ("my homelab time is free and I love it") is a legitimate position. Every number is derived from the record, never hand-written. Price source, checked 2026-08-06.

Runs comfortably on a real VPS (2 GB+).

01
ALTERNATIVES
Ranked alternatives
01Keila logo
KeilaSignup forms, contacts and campaigns out of one Elixir release and one PostgreSQL, with the sending handed to an SMTP relay you pick.
pentacent/keila · ★ 2,182 · 10d
02listmonk logo
listmonkYour mailing list, your campaigns and your click stats out of one Go binary, with the sending handed to an SMTP relay you pick.
knadh/listmonk · ★ 22,699 · 0d
Keila running from the boot-verified compose file
Keila, running from the compose file on this page — screenshot from our verified instance, not marketing material.
02
EVIDENCE
PROTOCOL
v1
VERIFIED BY
zernonia
REVIEWED
10 AUG 2026
SETUP MEASURED
40 MIN
AI ASSISTANT
CLAUDE-CODE · STATED
THE TESTED COMPOSE FILE — CI-BOOTED WEEKLY
# listmonk — newsletter + mailing lists (replaces Mailchimp's list half; you still need an
# SMTP relay like SES/Postmark for deliverability — that cost is in the verdict math notes)
services:
  listmonk:
    image: listmonk/listmonk:latest
    container_name: listmonk
    restart: unless-stopped
    depends_on:
      listmonk-db:
        condition: service_healthy
    command: [sh, -c, "./listmonk --install --idempotent --yes && ./listmonk"]
    environment:
      LISTMONK_app__address: 0.0.0.0:9000
      LISTMONK_db__host: listmonk-db
      LISTMONK_db__port: "5432"
      LISTMONK_db__user: listmonk
      LISTMONK_db__password: listmonk
      LISTMONK_db__database: listmonk
      LISTMONK_db__ssl_mode: disable
    ports:
      - "9000:9000"
    healthcheck:
      test: ["CMD-SHELL", "wget -qO- http://localhost:9000/health >/dev/null || exit 1"]
      interval: 5s
      timeout: 5s
      retries: 24
      start_period: 20s

  listmonk-db:
    image: postgres:16-alpine
    restart: unless-stopped
    environment:
      POSTGRES_USER: listmonk
      POSTGRES_PASSWORD: listmonk
      POSTGRES_DB: listmonk
    volumes:
      - listmonk-pg:/var/lib/postgresql/data
    healthcheck:
      test: ["CMD-SHELL", "pg_isready -U listmonk"]
      interval: 5s
      timeout: 5s
      retries: 12

volumes:
  listmonk-pg:

Want a guided install instead? caniselfhostit.com/kit has AI-agent prompts that assume a bare machine — that's their half of the stool, and it's good.

FULL TIMED LOG
# Kit — verdict log

- **Date:** 2026-08-10
- **Verdict:** YES — worth it
- **Protocol:** v1 (2GB reference env, Docker preinstalled, AI assistant: claude-code)

## Setup evidence (shared)

- This verdict rides on the same replacement verified for `mailchimp-listmonk` — see `compose/mailchimp-listmonk.yml` and its log.

## The call

Kit (ConvertKit) at $39/mo for 1k subscribers is the classic listmonk win: campaigns, sequences and segmentation from a two-container setup verified on this scoreboard, plus an SES account measured in cents.
03
HISTORY
10 AUG 2026UNRATED → YESInitial verdict: Kit (ConvertKit) at $39/mo for 1k subscribers is the classic listmonk win: campaigns, sequences and segmentati.